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Author Topic: Parting out Remington . . .  (Read 2135 times)

coelacanth

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Parting out Remington . . .
« on: September 28, 2020, 11:25:59 pm »
Looks like the process of divvying up the carcass of Remington has begun.  Apparently Marlin will go to Ruger.   :hmm   When the dust settles from all that I look forward to seeing what develops from the pairing of those two companies.    :coffee
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    booksmart

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    Re: Parting out Remington . . .
    « Reply #1 on: September 29, 2020, 03:02:28 pm »
    Lever actions you could beat a grizzly to death with, if you ran out of ammo?  :shrug

    Raptor

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    Re: Parting out Remington . . .
    « Reply #2 on: September 29, 2020, 04:00:26 pm »
    Not gonna lie, I've been kind of hankering after a Marlin 1894 in .327 Federal.  Since Ruger is still the major pusher of .327 Fed, maybe now that'll become a possibility.
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    coelacanth

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    Re: Parting out Remington . . .
    « Reply #3 on: September 30, 2020, 01:15:18 am »
    I think their respective product lines are somewhat complementary and Marlin could really benefit from having a parent company committed to the business of firearms.  Not that Remington wasn't committed to firearms but once they were bought out their decision making process was compromised. 

    The Cerberus acquisition of Remington was straight up opportunism and they play with companies like a five year old plays with Legos and with roughly the same attention span. 

    With any luck, Marlin and Ruger combining r&d along with decades of manufacturing experience will produce some interesting stuff going forward. 



    Arizona" A republic, if you can keep it."

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    RetroGrouch

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    Re: Parting out Remington . . .
    « Reply #4 on: September 30, 2020, 01:40:30 pm »
    Bringing back the 39A as something other than a high end custom rifle would rock.  Just better QC for Marlin would be a good thing.
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    coelacanth

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    Re: Parting out Remington . . .
    « Reply #5 on: September 30, 2020, 02:39:01 pm »
    I've looked at some of the recent offerings from Marlin and they have improved some over the disasters that were coming out immediately following the Remington buyout but they have more work to do if they intend to beat the guns from fifty years ago. 

    I agree that a couple of models of the 39A that don't cost a grand are long overdue.  How'd you like to see a straight pull, biathlon type rifle from Marlin?  How about an update of their "Camp Carbine" rifles?  Back in the day the Marlin MR 7 was one of the most overlooked rifles on the gun rack but they were the equal of anything from Remington, Winchester or Weatherby at the time.  I think there's a lot of room in the new combined company structure to carve out a niche or two or three for Marlin going forward and capitalize on their heritage.  At least that is my hope.   :coffee
    Arizona" A republic, if you can keep it."

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    Kaso

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    Re: Parting out Remington . . .
    « Reply #6 on: September 30, 2020, 03:30:02 pm »
    Does anyone have a list of who bought what?  I am curious to know where AAC and Remington proper will land.

    Raptor

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    Re: Parting out Remington . . .
    « Reply #7 on: September 30, 2020, 04:23:32 pm »
    Does anyone have a list of who bought what?  I am curious to know where AAC and Remington proper will land.

    https://www.thefirearmblog.com/blog/2020/09/27/remington-asset-bids/

    Short version:
    • Vista Outdoor gets their ammo manufacturing (I'm assuming this is the Remington-branded stuff, see below)
    • Roundhill Group gets all non-Marlin firearms businesses (I'm assuming this is the physical manufacturing facilities, again see below)
    • Sierra Bullets gets Barnes Ammunition
    • Ruger gets Marlin
    • JJE Capital Holdings gets DPMS, H&R, Stormlake, AAC, and Parker brands (I'm assuming this is just the brand names and intellectual properties based on Roundhill's acquisition)
    • Franklin Armory gets Bushmaster brand "and certain related assets" (no idea what that means
    • Sportsmans Warehouse gets TAPCO brand

    So it looks like Roundhill gets Remington proper, though since they appear to be a real-estate investment, development, and asset-management firm, I've no idea what this means for the future of Big Green.
    PennsylvaniaNon Timebo Mala -- I Will Fear No Evil

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    coelacanth

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    Re: Parting out Remington . . .
    « Reply #8 on: September 30, 2020, 05:53:01 pm »
    Also, this is the preliminary asset distribution and doesn't take into account any subsequent wheeling and dealing which will be subject to less glare from the spotlight of publicity. 
    Arizona" A republic, if you can keep it."

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    aikorob

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    Re: Parting out Remington . . .
    « Reply #9 on: October 03, 2020, 07:51:09 am »
    FYI---if I remember correctly, JJE Capital = Palmetto State

    the addition of DPMS should allow them to take a bigger bite of the  AR market
    GeorgiaFrom The Codex Kalachnikova: "He who would have you surrender your arms does so because he wishes to do something you could prevent by their usage."

    Raptor

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    Re: Parting out Remington . . .
    « Reply #10 on: October 03, 2020, 11:19:01 am »
    FYI---if I remember correctly, JJE Capital = Palmetto State

    That appears to be correct.

    And it looks like the Roundhill Group that bought Remington proper may not actually be the real-estate management company of the same name: per the press release (linked below), this Roundhill has headquarters in PA (looks like Lancaster, me ol' not-quite-but-I-wish-it-had-been stomping grounds) and Virginia.  Looking at the real-estate group's website, they don't appear to have offices in those areas.  And the honchos at this Roundhill all appear to have histories in the firearms industry. 

    https://thinkingafield.org/2020/10/roundhill-group-llc-purchases-remington-firearms.html
    PennsylvaniaNon Timebo Mala -- I Will Fear No Evil

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    goatroper

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    Re: Parting out Remington . . .
    « Reply #11 on: October 03, 2020, 12:44:00 pm »
    Here's an interesting take on Remington and the "private equity" business model -- how it works and how it fails.  This is one view of that business and probably doesn't tell the whole story; OTOH, I've seen something like this first-hand many years ago, and it ain't fun.

    https://www.nytimes.com/interactive/2019/05/01/magazine/remington-guns-jobs-huntsville.html
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